Brand Autopsy - a Branding
Blog
21/Mar/2007 Filed in:
Branding /
Naming
For the past decade, John Moore has made his mark in
the marketing world by creating, championing, and
implementing marketing ideas and branding ideals for
Whole Foods Market and Starbucks Coffee. His blog is
mostly writings about big brands and what has gone
wrong (including his beloved Starbucks). click the
pic for more.